LFW may have come to an end last week but London Fashion Weekend was only beginning, and while designers showcased their Autumn/Winter 2010 collections London Fashion weekend presented us with next season’s trends.
The highlight of the three day designer fashion and shopping event at Somerset House was the British Fashion Council’s catwalk show presented by top fashionista Louise Roe and featuring directional designer trends for Spring/Summer 2010. Top trends- Candy Rock, Swallows and Amazons and Vintage Glamour featured, with garments from Jasper Conran, Betty Jackson and Jaeger. Key looks included double denim, brightly coloured pop socks, clashing patterns, striking hair pieces, geeky specs and floaty chiffon dresses in sorbet shades.
Spring/Summer hair and makeup trends were also showcased with footage from LFW and the shows sponsors- Toni and Guy and Elizabeth Arden who celebrated the ballet bun, voluminous hair, and brightly coloured makeup as essential looks for the season.
And for the dedicated shopper, over 100 designer stands sold everything from hats, jewellery and handbags to vintage sunglasses, swimwear and evening dresses. Designers included Philip Treacy, Mawi, Anna Lou, Linda Farrow, Sass and Bride and American Retro.
The champagne bar, Elizabeth Arden masterclasses and personal stylist lounge were the icing on the cake.